Why it matters
Winning a new booking is only half the job. The real value comes when guests return, rebook or spend more with you. Yet many parks rely on chance — hoping guests will remember to come back, or spending heavily on OTAs and ads to chase the same people again.
Without a clear rebooking or upsell process, revenue leaks away. Guests leave without incentive to return, and simple on-site opportunities are missed.
How it helps
Holidaymaker’s upsell and retention workflow turns guest data into action.
Using your branded app, website and screens, it nudges guests at the right moments:
- encouraging rebookings
- offering add-ons
- rewarding loyalty
Because it’s built into the Holidaymaker platform, all activity is tracked and measured.
You see what works, what converts, and where your revenue is growing – without extra systems or manual follow-ups.
How it works
- Rebooking prompts – guests see offers to secure their next stay before they leave, delivered via app, email or on-site screens
- Upsell opportunities – from meals and activities to premium pitches, offers are presented naturally during the stay
- Loyalty flows – reward repeat guests with tailored perks, ensuring they come back through your direct channels
- Measured results – every rebooking or upsell is tracked in Guest Intelligence, giving you a clear view of impact
Because the workflow runs through Holidaymaker, we can connect with elements such as your bookings and surfaces – no extra admin, no chasing lists.
Ready to get started?
We provide the Upsell & Retention Workflow as part of the Holidaymaker platform, with full guidance on setup and support. It works with your existing PMS and branded surfaces, so you don’t need to change systems or add extra admin.
Whether you want to encourage a few extra rebookings or build a full loyalty programme, this workflow gives you a steady, proven way to grow repeat revenue and keep guests coming back.
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FAQs
Do I need a specific PMS to use this?
No. Holidaymaker integrates with leading PMS platforms, and we can connect with others if needed.
Can I set my own offers and rules?
Yes. You control what rebooking prompts, upsells and loyalty rewards are shown, and when.
Does this add more admin for my team?
No. The workflow runs automatically from your Holidaymaker CMS, with results tracked for you.
How do I know it’s working?
Guest Intelligence shows the rebookings and upsells generated, so you can measure ROI clearly.
Is it only for large parks?
No. Smaller operators can benefit too, even a few extra rebookings can make a big difference.