Why it matters
Running websites, apps and screens through separate systems might seem manageable at first, but the cracks show quickly. Information gets updated in one place but missed in another. Branding slips because each supplier has their own way of handling layouts. Seasonal staff struggle with multiple logins and different processes. The end result is duplication of effort, higher costs and, most importantly, guests losing trust in the information you provide.
For many park teams, that means the same event, offer or update has to be entered two or three times across different platforms. It also means longer lead times, less confidence that content is accurate, and more room for error when you are already stretched for time. That is why the foundation matters. Without a reliable core, every other guest-facing feature becomes harder to run.
How it helps
The Core is the foundation of Holidaymaker. Everything begins with a single CMS that connects your brand and content across web, app and on-site screens.
- One CMS to manage every guest-facing channel
- Fonts, colours and layouts set once and applied everywhere
- Templates for What’s On, offers, guides and FAQs
- Roles and permissions for safe editing across teams
- Guest Intelligence built in to see what content guests value most
By setting the foundation here, every update is faster, more consistent and easier for your team to handle.
What this means
Teams using Core Platform consistently report how much time they save. What used to mean updating three different systems is now done once, in one place.
Seasonal staff get up to speed quickly because the interface is simple and consistent.
Branding holds together across web, app, kiosks and TVs without the cost of extra design or development.
Most importantly, managers know the information their guests see is accurate everywhere, and that reliability shows in better feedback and higher return bookings.
Ready to get started?
We provide Core Platform as the foundation of every Holidaymaker package, with full setup and ongoing support. It works alongside your existing PMS and supplier stack, so there’s no need to change systems or add extra complexity.
Whether you want to keep your brand consistent, cut the time spent on updates, or give your team one clear place to manage guest-facing content, Holidaymaker gives you a proven feature set to stay in control.
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FAQs
Is Core Platform included in every package?
Yes, the CMS is the foundation of Holidaymaker and is included with all tiers.
Do we need technical staff to run it?
No. The system is designed for hospitality teams, not developers. Most updates are as simple as filling in a form.
Will it work with our current systems?
Yes. Holidaymaker core platform runs alongside your PMS and supplier stack. Integrations can be added as your needs grow.
Can different staff have different levels of access?
Yes. Roles and permissions make sure the right people can update content safely without risking the whole system.