Trusted by leading parks and attractions
One place to connect it all
Holidaymaker brings every guest channel together in one system. Your app, website, screens, kiosks and more, all powered by a single CMS. Post content once and it flows where you need it to.
That means less admin, fewer silos, and complete control over your brand.
For operators, it means more revenue and loyalty with less effort.
For teams, it’s easier to manage.
For guests, it’s consistent.
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90% of guests at Beverley Holidays are arriving on park with the app already installed – which means there is already a relationship made with guests – before they have even arrived!
Claire Flower
Beverley Holidays
What you can do with Holidaymaker
Direct to Guest Marketing™
Stay in control of your guest messaging, boost offers, and keep the conversation in your brand.
Holidaymaker app
Your brand in every guest’s pocket. Connect updates, offers and bookings in one fully branded app.
Smart surfaces
Software for displays, TVs and kiosks that keeps guests informed and drives on site revenue.
HeyGuest AI chat
Give guests instant answers, upsells and support with AI-powered chat.
Direct bookings
Bring bookings direct. Cut OTA commissions and PPC, and keep stronger connections with your guests.
Guest intelligence
Understand guest behaviour, bookings and sales with the only hospitality dataset of its kind.
Supporting…
Guest experience
Guest experience improves when every touchpoint is connected – deliver consistent, clear and trusted stays.
Engagement
Engagement works when action is simple, with Holidaymaker you guide guests to book, respond and share feedback.
Loyalty
Loyalty grows when guests and owners feel recognised, get the tools to build connections that last beyond the booking.
Home Sales
Sales grow when teams have the right tools. Holidaymaker helps you capture leads, promote availability and keep owners connected.
Connected systems
Connected systems reduce admin and confusion, link your PMS, bookings, sales and guest tools in one platform.
Hospitality
Holidaymaker supports parks, campsites, glamping, rentals, attractions and destinations with tools to grow, stay relevant and prove ROI.
Brand
Everything carries your name and your look, giving you consistency across every guest channel.
Guests
Tools that make it easy for people to book, explore and return, with less effort for your team.
Growth
From direct bookings to repeat stays, the platform is built to strengthen revenue over the long term.
The app has completely changed the way we offer on-site activities… guests can now browse and book in advance! The convenience has not only made our customers feel more informed, it’s significantly increased activity bookings for our leisure team.
Ladram Bay Holiday Park
Guest Intelligence
Guest Intelligence pulls together data across the entire platform – bookings, upsells, rebookings and guest behaviour – across all your channels and guest tools, giving you:
- Clear proof of direct vs OTA revenue
- Visibility on which campaigns and offers deliver results
- Confidence to invest where it matters most
- Where you can save or reduce spend
No more guesswork, no more hidden costs, just evidence to guide your next step.
Explore Guest Intelligence
More than a platform, a community
XP Hospitality is where operators share knowledge, hear from peers and stay ahead of change.
Join live events, read real case studies, and connect with partners who make growth easier. It’s where the industry comes together to move forward.
XP Hospitality
Case studies
Partners
As soon as we were introduced to Holidaymaker we knew we needed it for our parks. We’ve been working with the HM team for a few months and the whole experience has been first class.
Abbeyford Leisure
Ready to see it in action?
Book a meeting and see how Holidaymaker can connect your systems and make every guest touchpoint work harder for your business.
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